![]() The ServiceNow platform also hosts an app store that offers apps from approved independent software vendors. ServiceNow's specialized developers are able to provide better products at a lower cost to clients compared to inhouse developers because of scale, and its broad range of integrated networked products provide more functionality and require less maintenance compared to single point solutions. The company's new software release incorporates artificial intelligence algorithms to prioritize and debottleneck workflows, and to provide early warning to operational issues before they become major problems.įigure 2 A sample of ServiceNow's offerings ServiceNow's products handle a wide variety of functions from booking conference rooms to tracking customer support tickets, on-boarding new employees to tracking assets, and managing workflows from legal documents to supply chains (Figure 2). Instead, it strives to become the strategic center of gravity for customers by providing best-in-class software in relatively mundane but crucial functions to improve the experience and productivity of employees, drive efficiency of workflows, and enable its clients' businesses to function as smoothly as possible. ServiceNow's software does not drive the core competencies of its clients (e.g., proprietary trading algorithms), which is best left to in-house developers. ![]() This sounds awfully technical, so I like to think of it simplistically as an outsourced cloud-based IT department for packaged operations support and back-office software that streamline and automate business workflow, unlock productivity, and improve end-user experiences.įigure 1 ServiceNow's Application Platform as a Service ![]() ServiceNow Inc ( NYSE: NOW) describes itself as an Application Platform as a Service (PAAS) that provides infrastructure, platform, and workflows apps (Figure 1) for enterprises and government. Khanchit Khirisutchalual Company overview What is ServiceNow
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